For decades, the Hartono brothers (Budi and Michael) ran the world’s largest clove-cigarette manufacturer. But the 2023-2024 annual report tells a tale of existential foresight. As excise taxes rose and smoking prevalence fell in urban centers, Djarum did what most family businesses fail to do: it
To read the from 1951 to the present is to read the economic history of modern Indonesia. It is a story of surviving fires, outsmarting regulators, predicting the internet, and staying silent while others shout. djarum group annual report full
The Djarum Group's strategic priorities are focused on driving growth and innovation across its various businesses. The company has identified several key areas of focus, including: For decades, the Hartono brothers (Budi and Michael)